“People to People International (hereinafter referred to as ‘People to People')” is a non-governmental and non-profit organization established by former US President Eisenhower in 1956.
MICE is the abbreviation for meeting, incentive travel, conference and event. China Star is the first Chinese-owned MICE company and the first private MICE company in mainland China.
Together with “Ambassador Programs”, we organized numerous seminars and forums of small and medium scale. . At the same time, we also conducted several bilateral meetings between China and the United States.
Hiring international marketing agents is an important tool for developing the inbound MICE business. China’s large-scale state-owned travel companies have strong capital and human resources
To adapt to globalization, a company needs to meet international professional standards, catch up with international counterparts, join relevant international organizations and actively participate in their activities in a persistent way.
In 2008, Beijing Olympic Games was held and the whole country was celebrating for this moment with joy and emotion. While, people in the travel industry were entangled with mixed feelings.
The inbound travel market did not pick up as the industry expected after the Beijing Olympic Games, instead it kept declining year after year.
China Star won SITE Crystal Award at SITE Global Conference in Rotterdam, the Netherlands in 2014. We would like to share this case with the industry peers especially those who work in China. We hope that there will be more Chinese MICE companies to recognize this award and will win this honor in the near future. ????
DMC, Destination Management Company, is a professional organization that provides services locally. It is mainly responsible for the arrangement of various activities and coordination among all involved parties in the destination where the event takes place.
In today’s ever-changing world, we need to learn constantly to improve ourselves and keep pace with the development of the times.
China Star was officially founded on July 25, 2005 over ten years ago. The ten years bear all the painstaking efforts and hardships of pioneering as well as joy of success. It is worth looking back and remembering.
Time flies like a white pony’s shadow across a crevice. We have hardly realized that we are already standing at the threshold of a new year-2018.